Here’s another event that I wish to highlight, as KLFW 2015 is around the corner, here are some goodies for your to expect! Last month, Airasia launched the Runway Ready Designer Search, and in conjunction of the KLFW RTW 2015, 10 finalists will be given an opportunity to showcase their designs on the runway this year.
Aireen Omar, CEO of AirAsia Berhad launched this one-of-a-kind designer search together with the Founder of Kuala Lumpur Fashion Week Ready To Wear (KLFW RTW), Andrew Tan at a press conference today.
Aireen Omar commented, “AirAsia believes in the development of young talent. We have always been heavily involved in growing young talent, especially in sports. This new project aims to support young fashion designers — to identify the talents oftomorrow, and to reward and support them with the highest form of exposure and opportunities available in the fashion industry. We look forward to debut 10 young aspiring designers at the upcoming KL Fashion Week on 16th August 2015.”
“Some may ask – why fashion? Our answer is – why not? AirAsia’s vast route network and connectivity, especially in the Asean region is a catalyst for many fashion industry players to easily create a wider market for themselves; source for variety of materials; meet more people to exchange ideas; visit different cities in the region to experience the different cultures and draw inspiration; the possibilities are endless! We are excited to collaborate with the KLFW RTW team, and AirAsia is ready to be part of the next rising designer’s journey to the top,” added Aireen Omar.
Meanwhile, here are some of the pictures take during the launch!
Aside from the purpose of the event, I would also like to highlight the event bits and pieces. The Airasia marketing team always put out great effort in giving the best, no matter the venue, the food or the hospitality, they always ensure us, the guest and media are being well pampered and well fed, lol! Honored to be a part of the Airasia blogger community #aabc
PS: Can’t wait for the final show cast!